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We translate market foresight into actionable, value creating business opportunities for growth and renewal.

Industry boundaries are dissolving through the dramatic growth of digitalization. Staying competitive requires looking outside and understanding the changes affecting your industry.

Venture capitalists and entrepreneurs have the most skin-in-the-game. Therefore, it is a great source for non-linear, genuinely new information. Following where new companies are forming and where venture capital money flows, provides unique insights into new and emerging trends. Diving deeper into the companies gives you tangible insights and interesting benchmarks on technologies, business models, new products and services. We combine this foresight with thought leader, customer and expert insights to build a market driven outlook of the future.

Contact us if you want to;

  • Understand what technologies, business models and companies may disrupt your business and turn that understanding into business opportunities
  • Build a future proof vision for a business or category
  • Support your strategic decision-making with a new source of foresight
  • Work on a partner or ecosystem strategy

Customer cases

Read more about how we have helped our customers to identify innovation trends, find new development partners, discover business opportunities and supported them with strategic decision making:

Insights for emerging business models and technologies for building materials

Uponor’s infrastructure and buildings business segments built a better understanding which new technologies and business models are emerging in their strategic business domains through analyzing the growth company landscape. In addition, new potential partners were identified.

Industrial digitalization in Maritime Industry

Meyer Turku had been looking for new solutions for tracking their pipe factory’s lead times to understand and plan their workloads better. Previously, all potential partners had requested building a new solution from scratch. By partnering up with Tulip, Meyer Turku was able to digitise the pipe factory’s welding process within weeks and with a minimal investment. Read more!

We help you Discover – Shape – Scale







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